Consider where you would like your company to be in five years.
Will you grow? Will you expand into new areas?
Do your people know about these aspirations? If you loop them into your vision and help them find a way to join your efforts, they can add to your success while gaining a path to professional growth for themselves.
If people see the potential, it can be a huge win-win for all of you.
(Photo by Jason Hogan on Unsplash)